West Ham United is delighted to announce the largest partnership deal in its history, renewing the agreement with Betway as the Club’s principal partner.
Leading online bookmaker Betway has been the Hammers’ principal partner for four years, since 2015, and the ongoing success of the partnership has led to the new long-term deal being finalised.
In that time, the Club and Betway have worked hand-in-hand to bring supporters closer to their heroes, creating memories that will last a lifetime.
Photo: Anthony Werkman, CEO Betway with David Gold
Initiatives like the Betway Academy, Betway Fan Taxi and West Ham Supermarket Sweep show Betway’s commitment to understanding the emotions and bonds that Hammers fans have with their Club, and this is something supporters can expect more of with the partnership extension.
Anthony Werkman, CEO of Betway, said: “Our partnership with West Ham United has been a huge success over the past four years and we are proud to be extending it by another six. They are a club with one of the most passionate fanbases in the game, who we have built up a strong relationship with by giving them some unforgettable experiences and memories. This is something we are wholly committed to and we are delighted to be continuing our partnership with the club.”